Affiliation:
1. Eternal University, India
2. Jaypee University of Information Technology, India
Abstract
Investment is crucial to everyone's existence in the modern world. The way investors invest and their attitude toward financial risk are both influenced by a number of factors. The current study has explored the influence of personality traits using the big-five personality model and emotional intelligence on investors' attitude towards financial risk (ATFR). The research was conducted in the Delhi NCR region with the convenience sample of 190 investors. The findings revealed that the personality traits such as extraversion, agreeableness, openness, and emotional intelligence significantly influence investors ATFR, whereas neuroticism and conscientiousness had non-significant effect on investors ATFR. Additionally, the demographic variables demonstrate differential effects in context of personality traits, emotional intelligence, and ATFR. A better understanding of personality traits may offer an opportunity to financial institutions to appropriately design financial products and policies and identify the investment decision pattern of investors and their attitude toward financial risk.