Affiliation:
1. Central University of Himachal Pradesh, India
Abstract
In today's dynamic world, businesses are witnessing various transformational challenges. AI has played a critical role in facilitating managerial performances and has become a buzzword. AI-driven functions and decision-making are quickly becoming the norm in today's digital world. However, the role of emotional intelligence in managerial and business success must be addressed. AI also needs human intervention support. AI supports business success by increasing work efficiency and customer satisfaction, reducing overall business costs and allowing for a more rapid expansion, customer segmentation, and better consumer insights. The adoption of AI globally has increased 2.5 times in the last five years. In 2017, 20% of respondents accepted adopting AI in at least one business area. This figure now stands at 50%. This chapter examines the role of AI vs EI in contemporary business performances. The authors discuss the need for a new managerial orientation of balancing EI and AI for sustainable business performance.
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