About Time

Abstract

Fact-checking and media literacy promoting organisations are now more committed than ever to combatting misinformation in Africa. The challenge, however, is that they have been publishing the bulk of their contents in colonial legacy languages of the African countries, thereby losing the opportunity to enlighten a significant part of the population that are not on the internet nor conversant with those global languages, particularly as it relates to misinformation about public health. Interestingly, a few Nigerian fact-checking organisations have commenced publishing contents in the three major indigenous Nigerian languages. This chapter reviews the efforts of three purposively selected Nigerian fact-checking organisations in reaching media publics who are not likely to be English-literate nor on the internet. Key findings are that indigenous speaking publics prefer audio-visual contents to texts, and the efforts of the media literacy organisations in reaching indigenous publics is significantly impacted by funds.