Affiliation:
1. Christ University, India
2. University of Technology and Applied Sciences, Oman
Abstract
This chapter explores biases impacting stock and mutual fund investments—cognitive, affective, and behavioral. It examines digital financial literacy (DFL), highlighting social media's role in information sharing. Stressing the merging financial and digital literacies, it addresses risks in online financial behavior. Discussions cover DFL measures, online activities' correlation, and biases in decision-making. Recognizing uncertainty in the digital era is crucial for informed financial decisions amidst evolving landscapes.