Entertainment and Persuasion in Online Politics-Reference-Cited by-同舟云学术

Entertainment and Persuasion in Online Politics

Published:2024-06-28 Issue: Volume: Page:215-233
ISSN:2475-6814
Container-title:Advances in Media, Entertainment, and the Arts
language:
Short-container-title:

Author:

Aytuna Emine Nazlı¹^ORCID,Çakıcı Zindan²,Özkaya Alparslan Ergün¹^ORCID

Affiliation:

1. Galatasaray University, Turkey

2. Üsküdar University, Turkey

Abstract

This study investigates the influence of entertainment elements on political persuasion among young Turkish voters during the 2023 General Elections. Conducting 31 semi-structured interviews with demographically diverse participants aged 18-30 from various locales, it elucidates the nuanced interplay of cultural factors in shaping political attitudes. While participants exhibit a propensity for incorporating entertainment into political discourse, discernible reservations exist regarding the potential propagation of misinformation and the oversimplification of complex political issues. Ultimately, the findings underscore the primary function of entertainment elements in capturing attention rather than effecting substantive shifts in political decision-making processes.

Publisher

IGI Global

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