Sustainable Smart Homes and Community Happiness in the Malaysian Context

Author:

Malik Hajra1,Au Yong Hui Nee1ORCID,Mohamad Zam Zuriyati1ORCID,Charles Ramendran S. P. R. 1,Yip Chee Yin1,Fong Chee Yang1,Rehman Mobashar1,Zailani Suhaiza2

Affiliation:

1. Universiti Tunku Abdul Rahman, Malaysia

2. Universiti Malaya, Malaysia

Abstract

Sustainable smart houses are one of the methods through which all these factors can be touched upon because such houses provide social well-being and cause less damage to the environment. Therefore, this study analysed the predictors of purchase behaviour of sustainable smart houses and their impact on community happiness. Among the predictors which are part of this study include attitude, subjective norms, perceived behavioural control, cost, intention, and social media networks. Data were collected through a questionnaire survey from 187 Malaysian respondents, and SmartPLS was used for data analysis. Results revealed that purchase of sustainable smart houses does have an impact on community happiness. It establishes the extent to which community well-being has been prioritised by local property developers. In addition, it suggests strategies to help these developers to materialise the goals of smart and sustainable property development focusing on community well-being.

Publisher

IGI Global

Subject

Management of Technology and Innovation,Strategy and Management,Computer Science Applications,Cultural Studies,Business and International Management

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