Political Ideology and Municipal Size as Incentives for the Implementation and Governance Models of Web 2.0 in Providing Public Services

Abstract

The growing participation in social networking sites is altering the nature of social relations and changing the nature of political and public dialogue. This paper aims to contribute to the current debate on Web 2.0 technologies and their implications for local governance, through the identification of the perceptions of policy makers in local governments on the use of Web 2.0 in providing public services (reasons, advantages and risks) and on the change of the roles that these technologies could provoke in interactions between local governments and their stakeholders (governance models). This paper also analyzes whether the municipal size is a main factor that could influence on the policy makers' perceptions regarding these main topics. Findings suggest that policy makers are willing to implement Web 2.0 technologies in providing public services, but preferably under the Bureaucratic model framework, thus retaining a leading role in this implementation. The municipal size is a factor that could influence on policy makers' perceptions.