Must Online Retailers Constantly Innovate and Experiment to Survive and Prosper?

Author:

Larsen Nils Magne1,Korneliussen Tor2

Affiliation:

1. UiT - The Arctic University of Norway, Norway

2. Nord University, Norway

Abstract

Publisher

IGI Global

Reference35 articles.

1. A critical examination of the EO‐performance relationship

2. Marketing and organisational development in e-SMEs: understanding survival and sustainability in growth-oriented and comfort-zone pure-play enterprises in the fashion retail industry

3. Charlton, G. (2012). E-commerce consumer reviews: why you need them and how to use them. Econsultancy.com. Retrieved from www.econsultancy.com/blog/9366-ecommerce-consumer-reviews-why-you-need-them-and-how-to-use-them/

4. Drivers of International E-Tail Performance: The Complexities of Orientations and Resources

5. The role of entrepreneurial orientation on firm performance and the potential influence of relational dynamism.;M.Coulthard;Journal of Global Business and Technology,2007

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