The Opportunities and Challenges of using Email for Political Communication in Authoritarian States

Abstract

This chapter uses Illich's (1973) concept of conviviality for analysing the challenges and opportunities of using email for political communication in authoritarian states. Based on evidence from a case study of Zimbabwe's Media Monitoring Project (MMPZ), it contends that while conviviality allows the use of ICTs for political mobilisation, it also enables a counterproductive “big brother” effect. In addition to constant censorship and overt operations, covert strategies are often used for disrupting communication platforms. This calls for a framework for harnessing ICTs for political mobilisation. This chapter is a case study on how perceived state surveillance disrupted a vibrant communicative space in Zimbabwe. Based on evidence from the volumes of email traffic transacted over two weeks of panic, anger, and heroism, the chapter discusses the challenges and opportunities of using email for political mobilisation and warns against uncritical celebration of the role of ICTs in political mobilisation. It concludes by suggesting how the adaption of e-strategies from email marketing to political communication is among the skills that could break the tie between political opponents armed with the same convivial tools for political communication in the information age.