SERREA

Author:

García-Crespo Ángel1,Colomo-Palacios Ricardo1,Gómez-Berbís Juan Miguel1,Martín Fernando Paniagua1

Affiliation:

1. Universidad Carlos III de Madrid, Spain

Abstract

In the scenario of market competition in the Retail Real Estate Agencies (RREA) business, having exact information regarding properties in supply and their associated demand is a differentiating factor for organizations. The Semantic Web represents an opportunity to create extensible services that hold precise information concerning these types of markets. The objective of the current initiative is to use this market data as a competitive advantage for organizations. In this article, the authors propose SERREA, a management system for RREA based on semantics and constructed using Web Services, which has been implemented successfully in one of the leading agencies in Spain. The goal of this paper is to show how RREA benefits from using Semantic Technologies in the context of their business operations.

Publisher

IGI Global

Subject

Information Systems and Management,Management Science and Operations Research,Strategy and Management,Information Systems,Management Information Systems

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