Affiliation:
1. Titu Maiorescu University, Romania
Abstract
This chapter presents a new perspective on processes of change and adaptation to changes in Albanian telecommunications companies in order to maintain their position on the market. The objective of organizational changes, as a continuous process of experimentation and adaptation, is to correlate the capacities of an adaptation company to the business environment. The results of the study have shown that successful management of change is important for the survival and success of any company in the current environment in Albania. To take advantage of the benefits of organizational change stimulated mainly through innovation, companies need to think, act holistically, and make multi-level changes.