Engaging Students and Communities Through Service Learning and Community-Academia Partnerships-Reference-Cited by-同舟云学术

Engaging Students and Communities Through Service Learning and Community-Academia Partnerships

Published:2021 Issue: Volume: Page:832-856
ISSN:
Container-title:Research Anthology on Business and Technical Education in the Information Era
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Author:

Bardus Marco¹^ORCID,Domegan Christine T.²^ORCID,Suggs L. Suzanne³,Mikkelsen Bent Egberg⁴^ORCID

Affiliation:

1. American University of Beirut, Lebanon

2. National University of Ireland, Ireland

3. Università della Svizzera italiana, Switzerland

4. Aalborg University, Denmark

Abstract

In this chapter, the authors present cases from four teaching marketing education experiences, based on community engagement and service learning principles. The cases address environmental and social issues (i.e., waste minimization [Lebanon], food consumption [Denmark], intellectual disability [Ireland], water consumption, and plastic waste reduction [Switzerland]). This chapter stems from discussions generated during a thematic workshop the authors organized at the 3rd European Social Marketing Conference, held in Espoo, Finland, on September 22, 2016. Through these cases, the authors aim to stimulate critical reflection on the role of service learning in the broader marketing education and on the intersection between education and profession.

Publisher

IGI Global

Reference55 articles.

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