Affiliation:
1. University of Molise, Italy
Abstract
This study develops an integrative model in order to identify the underlying factors that drive employees to engage in social media at work for businesses. More specifically, the model explains the interplay between employment statuses, motivation, job satisfaction, and social activities for the purpose of analyzing the positive effects of social media use and the negative effects of social media overload on social media policy implementation. Nevertheless, the model proposes a research roadmap can be examined by utilizing a framework for the assessment of the use of social media at work, as a tool to improve business organizations. Finally, it concludes with the discussion of several open issues and cutting-edge challenges.