Affiliation:
1. Institut Supérieur de Gestion de Tunis, Tunisia
2. Manouba University, Tunisia
Abstract
Research on the psychological traits of the entrepreneur did not establish an absolute psychological profile of the entrepreneur or predict entrepreneurial behaviors because this approach neglects the influence of the environment on the entrepreneur. It is from this observation that the authors have outlined their research question. Their main objective is to study the behavior of the entrepreneur in interaction with his local context. Therefore, this research is rooted in the context of Tunisia, a Muslim Arab country with its cultural peculiarities. The research question is: How does religion interact with entrepreneurial behavior? This interpretativists research, which gives context to its whole dimension, mobilizes the approach of traits in a comprehensive and exploratory aim through a qualitative methodology. The object studied is the career path of four Tunisian entrepreneurs through the technique of life stories.
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