Chinese Citizenry Social Media Pressures and Public Official Responses

Author:

Masterson James Robert1

Affiliation:

1. Morehead State University, USA

Abstract

Widespread use of social media in China is a double edged sword: social media offers opportunities for the government to connect with society, gauge the opinion of citizens in the public domain, and allow citizens to voice their anger when necessary by blowing off steam online rather than in the streets. However, social media also allows citizens to access information outside of China much more rapidly and efficiently and to link up and communicate with other citizens much more quickly. Social media allows users to share texts, photos, and files, making it much more difficult for the government to control information and to thwart organizing for political purposes. In some instances, the use of social media has forced the Chinese government to take actions that it otherwise would not have done or to reverse actions or policies already set in place. The goal of this chapter is to illustrate the double-edged sword that social media poses to government officials in China, particularly high-level party officials in Beijing.

Publisher

IGI Global

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