Affiliation:
1. Florida International University, USA
Abstract
This chapter focuses on the development of a new assessment tool: Social Networking and Individual Performance (SNIP). This tool can provide valuable data for organizations and even individuals. The data provided through use of the tool can determine whether employees are exhibiting behaviors that are supportive of the organization's goals, thus allowing everyone to benefit based on a return on the investment in time or attention that could lead to improved skills. Employees might then reap benefits like availability of new challenges or increased standing in the organization. The data can also provide insight on improving personal social media activities.