Building Foundations for Understanding the International Travel Agency and Tour Operation

Abstract

International tourism is a global phenomenon that has experienced rapid growth during the last two decades, particularly in the developed countries of the world. Travel agencies and tour operation have become a pivotal aspect of the tourism industry. To help explain how, where, and why travel agency and tour operation have developed through the ages, its importance and significance in modern society, this chapter defines and builds an understanding. Thus, this chapter helps us understand the scale and extent of the growth in travel agencies and the tour operation business globally. Moreover, the chapter explores the historical perspectives, operational practices, and emerging typology of the travel agency.