Affiliation:
1. Namibia University of Science and Technology, India
Abstract
As an approach to knowledge development, research and innovation can support achievement of the vision and mission of an academic institution. With new technologies and processes, it is necessary for institutions to think innovatively to ensure continued success stay competitive and to adapt to new changes. Thus, the need for innovation in institutions/organizations has resulted in a new focus on the role of faculty in shaping the nature and success of creative efforts. Without student faculty joint research, institutions are likely to struggle and more important be left behind in the process of exploiting a wonderful opportunity for value co-creation. This new call for research in academia represents the shift from the 20th century, traditional view to the 21st-century view of valuing innovative thinking. The aim of this chapter is simple – to review the student-faculty joint research as a strategy for knowledge co-creation in academia with particular focus on management students.
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