Web Site Mobilization Techniques

Abstract

Mobile-friendly websites are designed to render well on all digital devices, including smartphones, desktop computers, laptop computers, and tablets. Creating a user-friendly experience on mobile devices requires specific web design techniques. These techniques are designed to accommodate the small screens and other physical limitations of mobile devices. This chapter describes the three primary techniques for creating mobile-friendly web sites: responsive, separate URL, and server adaptive. It explains how each technique is implemented, the advantages and disadvantages of each, and their relative popularity. It also describes an emerging mobile technique called accelerated mobile pages.