Affiliation:
1. University of Gdansk, Poland
Abstract
The purpose of this chapter is to present the notions connected with how knowledge management is communicated. The focus of investigation is on the place of metaphors in creating, acquiring and sharing data. The metaphorical side of knowledge management is discussed from both theoretical and practical perspectives. Thus, selected theories are supported with practical examples coming from diversified sources on knowledge management. The discussion aims at showing the positive and negative role of metaphors in various stages of knowledge management.
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