Affiliation:
1. Skyline University College, UAE
2. Asian Institute of Management, Philippines
Abstract
Affordable travel costs and technological advances in medical procedures have enabled an increased number of patients visiting medical tourist destinations. Distances are not a barrier to treatment anymore. Moreover, medical studies also mention that travelling in itself can be part of the patient's treatment affecting positively on their condition. This study aims at examining the travel motivations and factors of female breast cancer patients and survivors by applying Iso-Ahola's motivation theory. The theory sorted travel motivations in four categories: personal escaping, interpersonal escaping, personal seeking, and interpersonal seeking. Descriptive analysis of the data obtained from the survey showed that patients travel to create share experiences their families, friends, and new people. Travelling also gives them a positive attitude as makes them feel good about themselves and gives them a sense of hope. Travelling is not about avoiding social conflict within their families or communities nor treating themselves alone to not be a burden to their families.
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