Formation and Control of Identity

Abstract

This chapter explores the construction of identity in online communities and websites for social purposes, and its consequences in terms of how one's online identity may be utilized to such an extent that one's real-world identity is either enforced or eroded. It does so by investigating the very nature of identity, coming predominantly from a cultural studies research and philosophical view, although it also cites some related findings and advances in computing and information systems (IS) research. The central argument across the chapter is two-fold: firstly, in promoting an initial shift in focus from the management of online identity to the nature and significance of identity itself whose construction may be conceptualized as a process of sense making and strengthening; and only then, armed with a better understanding of identity, one can focus back upon the management of it more effectively, with a view to the individual taking more control of their own identity within cyberspace, which is increasingly transitioning us all into a functioning global community, in both predictable and unforeseen ways.