Affiliation:
1. Bar Ilan University, Israel
Abstract
The purpose of this chapter is to provide managers and employees with ways to internalize ethical behavior in a company. One of the ways to strengthen the effectiveness of management is to give managers the necessary tools that will enable employees of the post-modern age to internalize moral principles and ideas and to understand what is acceptable and what is prohibited. This theory relies on Wolf's (2008, 2013a) claim that man can be trained to be self-aware as the first step toward actual ethical conduct. Her approach is based on the principles of the humanist approach, which maintains that people are endowed with an “ethical sense” and wisdom as well as with the ability to correct their behavior and to choose their own course of action. This chapter utilizes the foundations and principles of this approach to explain what motivates a person to behave morally.
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