Innovative Business Models for E-Learning Entrepreneurs

Author:

Sambhanthan Arunasalam1,Potdar Vidyasagar2

Affiliation:

1. School of Information Systems, Curtin University, Perth, Australia

2. School of Information Systems, Curtin Business School, Curtin University, Perth, Australia

Abstract

This paper reports a state of the art literature survey undertaken on innovative e-learning business models. A review of existing business models of e-learning providers is undertaken. Three business model classification approaches for e-learning businesses are adapted for the evaluation. The e-learning business models are classified into three main categories namely managerial classification, service oriented classification and economic classification. We have then classified the literature in this line and present a priori framework developed for evaluating the e-Learning business enterprises. The research concludes with a summary of classification approaches available in the existing e-learning business domain.

Publisher

IGI Global

Subject

Marketing,Strategy and Management,Computer Networks and Communications,Computer Science Applications,Management Information Systems

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