Las actividades turísticas en la economía colaborativa ¿en qué consisten y quiénes son sus proveedores?

Abstract

The sharing economy continues to grow inside the tourism industry. Although sharing tours and activities have been being offered now for quite some time, Airbnb has produced major changes in what is on offer. This articles compares what is on offer with the activities detailed in two webs of major professional suppliers to go on to contrast the suppliers’ characteristics with the theory of the sharing economy as re‑ flected in the literature available. AirBnB tours and activities were downloaded for four regions in Spain and analysed qualitatively and quantitatively allowing us to identify the “shared” activities with the traditional tourism economy and the differences. The conclusion reached is that most “sharing economy” suppliers do not fit the profile generally attributed to the same in the literature, while managers of DMOs can rest at ease with visitor perception since such is highly satisfied with the experiences and activities on offer.