A strategy for the design of a cultural tourist route. Case study of the city of Tlemcen in Algeria

Abstract

Cultural tourist routes enhance the identity of local communities and stimulate the traditional economic activities of any region. The present article aims to analyze the cultural tourist routes that were proposed in 2011 during the event “Tlemcen, capital of Islamic culture” in Algeria. Unfortunately, these routes were not realized. For this, a survey was carried out with civil servant representatives, who were active in 2011 in the Tourist and Cultural Administration of the city, using semi‑structured interviews and questionnaires for the design of these routes. The primary purpose is to highlight the main causes of the observed failure and to propose instead a protocol that guarantees the conception of any cultural tourist route. The findings allowed us to create a collaborative interactive map via Google My Maps which, in turn, facilitated the achievement of a collective consensus for the proposal for a cultural tourist route in the city of Tlemcen.