Beyond the deepfake hype: AI, democracy, and “the Slovak case”

Author:

de Nadal Lluis1,Jančárik Peter2

Affiliation:

1. Sociology Subject Area, University of Glasgow, UK

2. Seznam.cz, Czechia

Abstract

Was the 2023 Slovakia election the first swung by deepfakes? Did the victory of a pro-Russian candidate, following the release of a deepfake allegedly depicting election fraud, herald a new era of disinformation? Our analysis of the so-called “Slovak case” complicates this narrative, highlighting critical factors that made the electorate particularly susceptible to pro-Russian disinformation. Moving beyond the deepfake’s impact on the election outcome, this case raises important yet under-researched questions regarding the growing use of encrypted messaging applications in influence operations, misinformation effects in low-trust environments, and politicians’ role in amplifying misinformation––including deepfakes.

Publisher

Shorenstein Center for Media, Politics, and Public Policy

Reference46 articles.

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2. Altay, S., Berriche, M., & Acerbi, A. (2023). Misinformation on misinformation: Conceptual and methodological challenges. Social Media + Society, 9(1). https://doi.org/10.1177/20563051221150412

3. Belogolova, O., Foster, L., Rid, T., & Wilde, G. (2024, May 3). Don’t hype the disinformation threat. Foreign Affairs. https://www.foreignaffairs.com/russian-federation/dont-hype-disinformation-threat

4. Bond, I. (2023, 21 November). Ukraine fatigue: Bad for Kyiv, bad for the West. Centre for European Reform. https://www.cer.eu/publications/archive/policy-brief/2023/ukraine-fatigue-bad-kyiv-bad-west

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