TikTok affiliate marketing: Factors influencing purchase intention of young professional consumers in Santa Cruz, Occidental Mindoro

Author:

Sibulan Ferinz Christian T,Limos-Galay Jenny A

Publisher

Consortia Academia Publishing

Reference69 articles.

1. Abrams, K. & Gaiser, T. (2016). Online Focus Groups.The Sage Handbook of Online Research Methods. London: Sage Publications. 435-450. https://www.researchgate.net/publication/315114356_Online_Focus_Groups

2. Affiliate marketing. (2023). In Cambridge Dictionary. Retrieved February 23, 2024, from https://dictionary.cambridge.org/dictionary/english/affiliate-marketing

3. Amarasekara, B., & Mathrani, A. (2016). Exploring risk and fraud scenarios in affiliate marketing technologies from the advertiser's perspective. arXiv preprint arXiv:1606.01428.

4. The Role of Affiliate Marketing on Purchase Decision Moderated Purchase Interest on Tiktok;Asadiyah;Asian Journal of Economics Business and Accounting 23 (23) 76-84 ISSN 2456-639X,2023

5. Baroroh, R. A., Kussudyarsana, K. & Soeptaini, S. (2022). The effect of price, product, and flash sale on repurchase decision with customer satisfaction as moderation on Tiktok shop features. Stiemuttaqien.Ac.Id. https://doi.org/10.34308/eqien.v11i1.699

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