Development Trend of TV Drama Aesthetic Form from the Perspective of Big Data

Abstract

Abstract After entering the era of big data, the aesthetic form of TV plays is bound to enter a new round of changes. It is of great strategic significance to conduct in-depth theoretical research on the changes of its development in time. Based on this, this paper analyzes the development trend of TV drama aesthetic form from the perspective of big data. In the research, we use the method of literature analysis, through consulting relevant information to understand the aesthetic form of Chinese TV drama, and summarize the current situation of aesthetic form of Chinese TV drama. At present, the development of online drama has a great impact on the aesthetic form of TV drama. Therefore, we use the form of questionnaire survey to compare and analyze the aesthetic form of traditional TV drama and online drama, and use cluster analysis to sort out and evaluate the research results, so as to obtain more direct research results. The results of this study show that the traditional TV series score 61 on openness, 65 on topic, 54 on convenience and 71 on diversity. On the other hand, the score of online drama is 90 in openness, 86 in topic, 83 in convenience and 86 in diversity. Thus, it can be seen that the network drama has a great influence on the development of people’s TV drama aesthetic form.