Road Intersection as a Public Space and Venue for Advertisements in an Urban Setting

Author:

Wayan Yoga Bahagia Putra I,Suartika Gusti Ayu Made,Saputra Kadek Edi

Abstract

Abstract Advertising media uses a lot of public space as a place to advertise which can reduce the function of public space in urban areas. This study aims to determine the use of urban space as a medium for outdoor advertising that interrupts and reduces the function of space. This study uses a qualitative approach with descriptive data analysis methods. The four intersections on Jalan Raya Dalung have interrupted the function of public spaces, including functions as pedestrians (pedestrian paths), telajakan (as an element of reforestation), protecting the environment, and as borders. Inappropriate placement of advertising media creates a chaotic impression and visual chaos.

Publisher

IOP Publishing

Subject

General Engineering

Reference34 articles.

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