Problems of managing strategic resources of companies in the conditions of the ecological requirements toughening

Abstract

Abstract The paper deals with the problems of managing strategic resources of companies. The structural transformations of foreign countries in the field of strategic models and processes are analyzed. The need for the formation and implementation of complex strategic models linking the interaction of resources and skills is proved. It is revealed that such models almost do not exist now. The authors propose the model that combines all relevant strategic perspectives in a holistic process. The article provides the construction and classification of corporate analysis of the company for the purposes of strategic management. Characteristics of core competencies are identified. The criteria for strategic resources are determined: superiority in competition; uniqueness; constancy; ease of use; replaceability; customer value, ecological friendliness. It is proved that strategic resources include the potential for success, allow gaining a competitive advantage and can serve as the basis for building a resource-oriented and ecologically responsible company strategy. The analysis of the main types of competencies is carried out. The process of identification of the company’s core competencies is considered, and it is concluded that core competencies form the basis of the company’s long-term competitiveness, and their knowledge can have a significant impact on internal and outsourcing decisions.