Author:
Buenadicha Mateos María,Chamorro Mera Antonio,Miranda González Francisco Javier,Rodrigo González López Óscar
Subject
Economics and Econometrics,Sociology and Political Science,Communication
Reference5 articles.
1. Quantitive evaluation of Web site content and structure
2. Business-to-Business Marketing and the World Wide Web
3. Murray, M. (1997), “Evaluating Web impact – the death of the highway metaphor”, Direct Marketing, Vol. 59, pp. 36‐9.
4. OCLC Research Project: Measures Scope of the Web (1999). Available at http://www.oclc.org
5. Web Assessment - A Model for the Evaluation And the Assessment of Successful Electronic Commerce Applications
Cited by
49 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献