Author:
Yerpude Samir,Rautela Sonica
Publisher
Emerald Publishing Limited
Reference33 articles.
1. On the design concepts for CRM systems;Industrial Management and Data Systems,2003
2. The theoretical and philosophical underpinnings of relationship marketing: Environmental factors behind the changing marketing paradigm;European Journal of Marketing,1996
3. Customer relationship management for SMEs;Journal of Management,2002
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献