Abstract
This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb024742. When citing the article, please cite: Lynn R. Kahle, Patricia Kennedy, (1988), “USING THE LIST OF VALUES (LOV) TO UNDERSTAND CONSUMERS”, Journal of Services Marketing, Vol. 2 Iss: 4, pp. 49 - 56.
Subject
Marketing,Business and International Management
Cited by
53 articles.
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