A Re‐Examination of Marketing for British Non‐Profit Organisations-Reference-Cited by-同舟云学术

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A Re‐Examination of Marketing for British Non‐Profit Organisations

Published:1983-05 Issue:5 Volume:17 Page:33-43
ISSN:0309-0566
Container-title:European Journal of Marketing
language:en
Short-container-title:European Journal of Marketing

Author:

Octon C.M.

Publisher

Emerald

Subject

Marketing

Reference13 articles.

1. Broadening the Concept of Marketing

Cited by 22 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Toward improving the quality of empirical public and nonprofit research: advocating for a pluralist methodological approach;International Review on Public and Nonprofit Marketing;2017-12-03

2. Perceived fear, empathy and financial donations to charitable services;The Service Industries Journal;2017-11-23

3. Marketing Social Innovations Concept: An Appeal for Methodological Pluralism;SSRN Electronic Journal;2016

4. Chain Generalized Exchange as a Central Concept of Nonprofit Marketing;SSRN Electronic Journal;2016

5. Tracing the Emergence of Broadening Marketing Proposition: A Thorny Path;SSRN Electronic Journal;2016

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