1. Buda, R. (2003), “The interactive effect of message framing, presentation order, and source credibility”, International Journal of Management, Vol. 20 No. 2, pp. 156‐63.
2. Cobb‐Walgren, C.J. and Dabholkar, P.A. (1992), “The value of physician advertising in the yellow pages: does the doctor know best?”, Journal of Health Care Marketing, Vol. 12 No. 1, pp. 55‐64.
3. Communicating the Consequences of Early Detection: The Role of Evidence and Framing
4. Forewarning effects in persuasion: Field and classroom experiments.
5. Fading Frames: Data Presentation and Framing Effects