Relationship marketing in private banking in South Africa-Reference-Cited by-同舟云学术

Relationship marketing in private banking in South Africa

Published:1999-02 Issue:1 Volume:17 Page:5-19
ISSN:0265-2323
Container-title:International Journal of Bank Marketing
language:en
Short-container-title:Intl Jnl of Bank Marketing

Author:

Abratt Russell,Russell Joy

Publisher

Emerald

Subject

Marketing,Marketing

Reference21 articles.

1. Customer-sales associate retail relationships

2. Determinants of relationship quality: An artificial neural network analysis

3. Bendixen, M.T. and Sandler, M. (1995), “Converting verbal scales to interval scales using correspondence analysis”, Management Dynamics: Contemporary Research, Vol. 4 No. 1, Summer, pp. 31‐49.

4. Relationship Marketing of Services--Growing Interest, Emerging Perspectives

5. Building Service Relationships: It's all about Promises

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