Author:
Kovac Ivan,Vuletic Ante,Mlinarić Danijel
Abstract
PurposeThe purpose of this paper is to investigate corporate environmental responsibility of Croatian road freight transport companies. Additionally, enterprises' ecological responsibility is established in relation to company size.Design/methodology/approachPrimary data was collected through a questionnaire. For this research, 150 Croatian road freight companies were randomly selected, of which 58 completed the questionnaire. Regression and variance analyses were conducted to analyse the data.FindingsThe findings of the study revealed that the companies' level of ecological sustainability reflects their established organisational culture. Companies with more employees and higher revenues had a higher level of ecological responsibility.Research limitations/implicationsDue to the small sample size, the generalisability of the results is questionable. The results of the primary research confirmed that as the company size increased, so did its established organisational culture regarding ecological sustainability. A higher level of ecological sustainability would provide better financial results and other advantages for small companies.Originality/valueThe theoretical contribution of the paper is presented in the literature review, which provides a summary of the importance of establishing sustainable policy for transport companies. Due to the creation of the Croatian road freight market and pressures created by new competitors from the other member countries of European Union, Croatian road freight companies must understand the positive connection between ecological sustainability and an established organisational culture.
Subject
Business and International Management,Marketing
Cited by
4 articles.
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