Knowledge: a sense making process shared through narrative

Abstract

Organizations create knowledge by making sense of new stimuli with which they are constantly being bombarded with. Furthermore, the knowledge created is transmitted through the application of knowledge. Language facilitates the sharing of knowledge created. The meaning which is collectively created in an organization has evolved within relationships over a period of time. Meaning is a product of interaction and does not take place in isolation. An increase in relationships means exposure to different knowledge which results in an increase not only in knowing, but also in what is known. Knowledge is not isolated from that which the individual considers reality to be. There are many interpretations as to what constitutes reality. Knowledge of the world does not reflect an objective world, but an understanding of the world as it is experienced.