Nutrition education displays for young adults and older adults

Abstract

The objective of this study was to develop guidelines for creating and modifying nutrition education displays. Two trained moderators conducted 14, 90‐minute focus groups with 99 low‐income individuals using eight displays based on past year's usage and appropriateness to the age groups from those developed in Kansas, USA. Both groups recommended: the generous use of color; large, simple, block text; realistic images; text colors that contrast with background colors; and provision of practical printed materials. Younger respondents focused more on the graphical presentation. Older adults were more averse to complicated font characteristics and overlapping text/graphics. Excessive information on the display drastically decreased its liking by both groups.