THE ETHICS OF HIRING IN THE NEW WORKPLACE: MEN AND WOMEN MANAGERS FACE CHANGING STEREOTYPES DISCOVER CORRELATIVE PATTERNS FOR SUCCESS-Reference-Cited by-同舟云学术

THE ETHICS OF HIRING IN THE NEW WORKPLACE: MEN AND WOMEN MANAGERS FACE CHANGING STEREOTYPES DISCOVER CORRELATIVE PATTERNS FOR SUCCESS

Published:2002-01-01 Issue:1 Volume:12 Page:94-114
ISSN:1059-5422
Container-title:Competitiveness Review: An International Business Journal
language:en
Short-container-title:

Author:

Merrick Beverly G.

Abstract

“Which advertisement fits reality?” asked Pamela Butler, researcher into gender communication. The top ad represents selected adjectives used to describe feminine characteristics in the Bern Sex Role Inventory (BSRI), a psychometric testing instrument, while the bottom ad represents so‐called masculine personality characteristics. The ads were adapted from Butler's advertisements for “Insurance Executives” in Self‐Assertion for Women.

Publisher

Emerald

Subject

General Business, Management and Accounting,Business and International Management

Reference31 articles.

1. Sex Stereotypes and Leaders' Behavior as Measured by the Agreement Scale for Leadership Behavior

2. Women and Business Management

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