Author:
Assaf A. George,Tsionas Mike G.
Abstract
Purpose
This paper aims to serve as an important guide for more rigorous quantitative research in tourism and hospitality.
Design/methodology/approach
This paper relies on comments from several methodological experts in the field, as well as the authors’ main observation of the literature.
Findings
This paper identifies ten important areas of concern. In each of these areas, the authors provide recommendations for best practices.
Research limitations/implications
There are certainly other issues and concerns that are not covered in this paper. However, the issues addressed can be applied or generalized to most methodological contexts.
Originality/value
This paper does not present results from original research but provides interesting and comprehensive recommendations for more rigorous quantitative research.
Subject
Tourism, Leisure and Hospitality Management
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5. Bayes factors vs. p-values;Tourism Management,2018
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