Adapting the PZB service quality model to reputation risk analysis and the implications for CSR communication

Author:

Simcic Brønn Peggy

Publisher

Emerald

Subject

Strategy and Management,Communication

Reference25 articles.

1. Corporate social reporting and reputation risk management

2. The five capabilities of socially responsible companies

3. Brønn, P.S. (2009), “Adapting the PZB service quality model to reputation risk analysis and the implications for corporate communication”, paper presented at the 12th Annual International Public Relations Research Conference, Miami, March 11‐15, available at: www.instituteforpr.org/edu_info/12th_annual_iprrc_corporate_comms.

4. Broder, J. (2009), “Seeking to save the planet, with a thesaurus”, New York Times, 1 May.

5. An Examination of Differences Between Organizational Legitimacy and Organizational Reputation*

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