Abstract
PurposeThe purpose of this paper is to present a survey by GLOBESCAN for Ethical Markets Media, LLC which was released at the “Beyond GDP” Conference in the European Parliament, 19‐20 November.Design/methodology/approachThe methodology is survey based.FindingsThree‐quarters of people in ten countries agree that their governments should look beyond economics and include health, social and environmental statistics in measuring national progress.Originality/valueThis paper is contrary to the accepted view of appropriate national growth measures.
Subject
Business and International Management,Management of Technology and Innovation
Cited by
4 articles.
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