Content analysis of corporate blogs as a relationship management tool

Author:

Cho Soyoen,Huh Jisu

Publisher

Emerald

Subject

Organizational Behavior and Human Resource Management,Industrial relations

Reference21 articles.

1. Presentation of self on the Web: an ethnographic study of teenage girls’ weblogs

2. Corporate communication: the challenge of transparency

3. Blogs and the corporation: managing the risk, reaping the benefits

4. Gurak, L., Antonijevic, S., Johnson, L., Ratiff, C. and Reyman, J. (2004), “Introduction: weblogs, rhetoric, community, and culture”, in Gurak, L., Antonijevic, S., Johnson, L., Ratliff, C. and Reyman, J. (Eds),Into the Blogosphere: Rhetoric, Community, and Culture of Weblogs, available at: blog.lib.umn.edu/blogosphere/introduction.html (accessed November 7, 2006).

5. Huffaker, D.A. and Calvert, S.L. (2005), “Gender, identity, and language use in teenage blogs”,Journal of Computer‐mediated Communication, Vol. 10, available at: jcmc.indiana.edu/vol10/issue2/huffaker.html (accessed November 6, 2006).

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