Abstract
PurposeThis study aimed to examine how knowledge sharing, knowledge management, supply chain efficiency and integration collectively impacted firm performance. Additionally, it investigated the moderating influence of reverse logistics on these relationships, seeking to enhance understanding of the complex dynamics within organizations.Design/methodology/approachA comprehensive method was used in the research design, combining a thorough evaluation of the body of literature with organized questionnaire data collection. Random sampling was used to collect data from Pakistani manufacturing companies, and PLS-SEM was used to analyze the collected data.FindingsThe findings demonstrated the strong positive relationships between knowledge management, integration, supply chain effectiveness, and information sharing and business performance. The study also showed that reverse logistics improved and moderated these correlations, highlighting the significance of managing reverse logistics well for the best possible company performance.Practical implicationsIn terms of practical implications, the study offered organizations looking to improve performance useful information. Making informed strategic decisions was made possible by realizing the benefits of knowledge management, integration, supply chain efficiency, and sharing. The relevance of using successful tactics to maximize company outcomes was highlighted by highlighting the moderating effects of reverse logistics.Originality/valueBy thoroughly analyzing the connections between knowledge management, supply chain effectiveness, integration, and firm performance—while taking into account the moderating influence of reverse logistics—this study enhanced the body of existing literature. The discoveries significantly added value to this research topic by enhancing our understanding of how these elements collectively influence business performance, especially in the sometimes disregarded field of reverse logistics.