Individual differences in consumer responses to traditional versus virtual concept testing
Author:
Publisher
Emerald
Subject
Management of Technology and Innovation,Marketing
Reference39 articles.
1. Customer Satisfaction in Virtual Environments: A Study of Online Investing
2. Toward a Personology of the Consumer: Figure 1
3. Exploratory consumer buying behavior: Conceptualization and measurement
4. The Impact of Personality on Cognitive, Behavioral, and Affective Political Processes: The Effects of Need to Evaluate
5. The Customer Orientation of Service Workers: Personality Trait Effects on Self-and Supervisor Performance Ratings
Cited by 6 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. More information is not better: examining appropriate information for estimating sales performance in concept testing;Journal of Business Analytics;2023-01-16
2. Effective factors for estimating market share in concept testing;Procedia Computer Science;2023
3. The role of brand innovativeness on attitudes towards new products marketed by the brand;Journal of Product & Brand Management;2019-11-13
4. Drivers and outcomes of branded mobile app usage intention;Journal of Product & Brand Management;2019-02-11
5. Knowledge-intensive services and local development: An empirical analysis of networks, channels and customization processes;Local Economy: The Journal of the Local Economy Policy Unit;2016-04-14
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3