Making a connection: tasting rooms and brand loyalty

Author:

Fountain Joanna,Fish Nicola,Charters Steve

Publisher

Emerald

Subject

General Earth and Planetary Sciences,General Environmental Science

Reference21 articles.

1. Wine Tourism Behaviour in the Context of a Motivational Framework for Wine Regions and Cellar Doors

2. Crunch Time for Small Wineries Without Market Focus?

3. Crafting Brand Authenticity: The Case of Luxury Wines*

4. Bruwer, J. (2002), “The winery cellar door: the importance and role of the winery cellar door in the Australian wine industry: some perspectives”,The Australian & New Zealand Grapegrower & Winemaker, August, pp. 96‐9.

5. Focus Groups and the Nature of Qualitative Marketing Research

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2. Do Winery Members and Retail Customers Place the Same Importance on Winery Service Attributes?;Journal of Quality Assurance in Hospitality & Tourism;2024-07-23

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4. Tasting and consumer demand for wine: do peers and experts matter?;Agricultural and Resource Economics Review;2023-10-13

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