Fast foods and ethical consumer value: a focus on McDonald's and KFC
Author:
Publisher
Emerald
Subject
Food Science,Business, Management and Accounting (miscellaneous)
Reference23 articles.
1. You are how you behave: customers can’t be fooled
2. Nutrition labelling: issues and policies
3. Consumer Attitudes and Decision-Making With Regard to Genetically Engineered Food Products – A Review of the Literature and a Presentation of Models for Future Research
4. Corporate power and the globalization process
5. The Company and the Product: Corporate Associations and Consumer Product Responses
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3. Localization of McDonald's and KFC in China;BCP Business & Management;2023-03-02
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