HOW SERVICE MARKETERS CAN IDENTIFY VALUE‐ENHANCING SERVICE ELEMENTS-Reference-Cited by-同舟云学术

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HOW SERVICE MARKETERS CAN IDENTIFY VALUE‐ENHANCING SERVICE ELEMENTS

Published:1988-03 Issue:3 Volume:2 Page:35-41
ISSN:0887-6045
Container-title:Journal of Services Marketing
language:en
Short-container-title:Journal of Services Marketing

Author:

Randall Brandt D.

Publisher

Emerald

Subject

Marketing

Cited by 153 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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